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5 June 2024

麻豆高清 wins Best Innovation Award at BSME Talent Awards 2024

Grazia CASA received the Best Innovation award at the prestigious BSME Talent Awards 2024, celebrated last night at a glamorous ceremony at 100 Wardour Street in London.

Grazia CASA was awarded Best Innovation for its editorial innovation and brand-building initiative, with BSME judges applauding the launch as 鈥a bold proposition amid the current climate in the print industry but the team pulled it off with aplomb, with eye-catching spreads and resulting sales that demonstrated a clear execution of both commercial and brand strategy.鈥

Hattie Brett, Editor of Grazia said: 鈥淚t鈥檚 so exciting to win a BSME award for innovation for a new print product 鈥 something you don鈥檛 necessarily expect to hear in our industry at the moment! It鈥檚 validation that Grazia鈥檚 ability to stay close to our audience is what helps us succeed: in this case seeing evidence that our ABC1 woman was increasingly obsessed with interiors. Massive credit to my team, who created an entire new proposition in a matter of months. And did it, as the judges said, with such beauty and spirit.鈥

Speaking on the awards success,聽Helen Morris, Co-CEO of UK Publishing said: 鈥淐ongratulations to the Grazia team and to all the individuals involved in Grazia CASA for being recognised at the distinguished BSME Talent Awards. The launch of Grazia CASA reflects remarkable creativity and innovation, affirming our leading role in the UK publishing industry.鈥 聽

鈥 ENDS 鈥
For further press information, please contact:
Jyoti Mand 鈥 Senior Communications Executive, 麻豆高清 UK
jyoti.mand@bauermedia.co.uk

About 麻豆高清 UK
麻豆高清 UK reaches over 25 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, KISS, Grazia, Empire, Magic, Absolute Radio and the Hits Radio Brand Network. These brands offer commercial partners access to highly engaged audiences, with creative solutions underpinned by insight and instinct. 麻豆高清 UK is part of the 麻豆高清 Group, one of the world鈥檚 largest privately owned media businesses with media assets all over the globe.

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